URBANIT Services to Banks
URBANIT has helped couple of leading banks in Kenya to extend their existing CRM solutions over the mobile channel. "More and more companies in the service sector would adopt mobile as a medium to automate their operations as the input costs (salaries) have been rising, while the profit margins have been declining because of increased competition"
Banks have adopted mobile channel to provide push utility services like - balance/transaction updates but are still shy of providing pull based facility to customers like - balance query, because of security concerns.
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