Why SMS becomes crucial in SOS?

When disaster strikes, SMS has a major advantage over cellular voice calls and wireless e-mail devices. Text messages do not rely on voice channels for transmission, and they don't piggyback on enterprise e-mail servers. Instead, SMS messages travel as small packets of data on a wireless carrier's control channel, the same portion of the spectrum that keeps a cellular network apprised of a particular phone's location and status.

Benefits of Mobile Messaging

Messaging can be used in the following ways during emergency situations:-

• Emergency situation broadcast/alerts

• Communication with 'missing' people

• Disaster recovery updates to people

• Transmit actionable data to SOS team

• Statement Briefs by key people

• Helpline for people in trouble

Benefits of messaging in crisis?

• Instant delivery

• Queuing in case of server breakdown

• Channel always open unlike voice

• Simplicity of protocol.

• Ability to automate it with integration with IT application

• Ability to spread virally due to ease of forwarding

Why URBAN IT is an Ideal Service provider?

URBAN IT is a leading Virtual Mobile Network Operator for data and is linked with operators across the world.

URBAN IT owns and hosts first-class mobility infrastructure in USA and Germany which is linked to several mobile operators globally.

URBAN IT enjoys network partnerships with local mobile operators and has access to large number of global mobile subscribers on GSM and CDMA networks due to its reach to over 200 countries and 400 networks.

URBAN IT can provide an end-to-end service for emergency services including the ability to integrate with any database and provide context/locale specific message.